Search Engine Marketing

As of December 2009, there were approximately 234 MILLION web sites online and over 1.7 BILLION internet users worldwide performing more than 115 BILLION searches per month. Obviously having a web presence is vital, but simply hosting a web site is not enough to generate new business through the internet. The truth is most of the quarter billion web sites online receive little or no traffic. Why? One major reason is they do not show up in high positions on search engines when relevant keywords and phrases occur during these 115 BILLION monthly searches.

How Can Search Marketing Group Help?

Our search engine marketing team will optimize every aspect of your business' online presence with unmatched precision and sophistication.

  • We begin by developing a custom search engine marketing strategy based on research, competitive analysis and a comprehensive needs/goals assessment.
  • Data from keyword research, pay-per-click campaigns and analytics are cross-referenced to uncover new keyword opportunities and improve efficiency.
  • We continuously optimize the performance of your web pages to maximize conversion rate pushing more people into and through your sales process.

Our unique combination of sophisticated strategy development and extensive consultative research time and again has proved to be the best formula for success. We voluntarily work with each client on an exclusive basis and will never take a competing client in your market. Our campaigns are customized for you and you alone (not a one-size-fits-all solution) with the express purpose that your business outperforms your online competitors across ALL the major search engines.

The 3 Basic Goals of Search Engine Marketing

square bullet point blackPaid Search Optimization GOAL: Optimize cost-per-click-per-avg-positon through quality score improvement, keyword expansion & negative keyword development.

reduced cost per click

The above image depicts how we lowered the client's average CPC over 50% From $1.56 to $0.68 through keyword expansion and optimization

square bullet point blackConversion Rate OptimizationGOAL: Reduce cost per acquisition (conversion) while increasing sales volume.

reduced cost per conversion

The above figure demonstrates how we help you sell more for less by increasing the percentage of visitors who ultimately make a purchase.

square bullet point black Increase Organic Listings GOAL: Using only industry accepted best practices and common-sense strategy we optimize your website to increase the number of organic listings and their position on the page. We make sure to select your most strategically valuable keywords to enhance the efficiency of your web site and drive "free sales".

SEO Traffic Increase

The above figure demonstrated how we were able to increase SEO traffic from a few unique visitors a day to over 200. As of March 2011 this client now receives over 500 unique visitors per day

Who Do you Work With?

Search Marketing Group offers our services to businesses of ANY size seeking to increase the performance of their online web presence. From B-to-B or B-to-C, we have the experience, insight and capability to make your business an online benchmark in your industry at the local, national or global level.

How to Get Started....

Getting started is simple. Click Get a Quote or simply pick up the phone and call 1-888-748-1660 and speak to one of our search engine marketing consultants. We will immediately begin an in-depth analysis of your web presence and propose a comprehensive Search Engine Marketing plan which suits your business, goals, budget and time frame.